Professor Rieger has been with UE since 2007 and is the Senior Expert for Innovation, Strategy and Development in Sport and Health and Programme Leader for the Sport & Event Management Bachelor Program. Professor Rieger’s competencies are in Health and Sport Science, Sport Management, Business Administration, with a focus on Services and Quality Management in the sports sector.
PortfolioThe purpose of this first EHFA RETENTION REPORT is to give a comprehensive overview on the topic member retention in fitness clubs. In this report the authors present a systematic search on all existing literature (articles or reports) from around the globe on the subject of member retention in fitness clubs. For the first time in the fitness industry, all studies on member retention are presented in one report. It is stated that member retention has many influencing factors and can be approached and improved from many different perspectives. Although this report is based on scientific research, it is not a scientific study itself. It is more or less applied science. Many old and new lessons on retention will be discussed. By discussing multiple perspectives on member retention, an integrated approach is promoted. There is no one-dimensional quick fix. The good news is that, even when retention rates are improved by a few percent, it will make a huge difference.
€ 20.00
Buy mePublished by Blackbox Publishers
2013, English
Qualitätsmanagement der Gesundheitsförderung bei kommerziellen Fitness- Sportanbietern – Voraussetzungen und Barrieren einer Implementierung 
Setting the scene 
Transnational study of weightlifting training practices and concurrent training 
Mitarbeiterorientierung – zur Bedeutung des internen Marketing für kommerzielle Fitnesssportanbieter 
Building rapport and customer care 
Europe active’s essentials for personal trainers 
Europe active’s foundations for exercise professionals 
Europe active’s essentials for fitness instructors EHFA’s retention report 2013. A comprehensive understanding of member retention in fitness clubs 
Going inclusive? Zum Trend der Inklusivität von Großsportevents – sporttouristische Potentiale und Perspektiven am Beispiel der Crossfit Games 
Planning a personal training session 
Customer service and communication to support motivation and behaviour change 
Sustainability and health tourism 
Individueller Sportkonsum – Potenziale und Perspektiven der Individualisierung im Freizeitsport 
Differenzierung durch Qualität – Ansätze zur Entwicklung eines ganzheitlichen Qualitätskonzepts für gesundheitsorientierte Fitnessstudios 
Gezielte Mitarbeiter Orientierung im Sportdienstleistungsbereich – internes Marketing dargestellt am Beispiel von Anbietern des professionellen Zuschauer Sports 
Zur Einflussnahme der Organisationskultur auf die Implementierbarkeit von Gesundheitsförderung bei kommerziellen Fitnesssportanbietern